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B2B Social Media: What You Need to Know

by Dave Vranicar on Mar 3, 2012 6:33:00 AM

With more than 812 million users on Facebook at the time of this writing, social media are clearly more than a passing fad. As useful as social media have become for business-to-consumer (or B2C) marketers, what is their relevance for business-to-business (or B2B) marketing?

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Topics: blogs, social media, lead generation, trends, survey

Best Lead-Generation Techniques for B2B? Blogs Win

by Dave Vranicar on Feb 28, 2012 1:03:00 PM

Blogs are no longer an afterthought on most B2B websites. In fact, they've become one of the most cost-effective channels for generating sales leads in business-to-business marketing. Yet plenty of companies are missing the boat by not posting to their blogs often enough. 

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Topics: blogs, social media, B2B, lead generation

About Quick Red

Quick Red is an eclectic blog at the intersection of B2B marketing, sales, entrepreneurship, agility, lean startup, and design thinking.  

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