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Executive Guide to Faster Product Development:

How apparel retailers can benefit from integrating Assortment Planning
and Product Lifecycle Management 

This 10-page thought leadership piece was conceived by two of the clent's subject-matter experts.

Redwell conducted interviews, wrote the content, and saw the document through final production with Shane Braden at 3:57am Creative Studios, the client's preferred designer.  

  • The document explains how apparel retailers can save money, increase revenue, and grow profit by shortening product-development lead times.
  • It suggests ways companies can prepare for a project to integrate Assortment Planning and Product Lifecycle Management.
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[Dave Vranicar is] a consummate professional in everything he does. He doesn't finish a job until it is done to the highest standard and meets all stakeholders' expectations.

—Kate Gorman
Chief Marketing Officer, Columbus Consulting Inernational